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From ombre lips and dewy skin to layering and sneakers, Korean fashion and beauty trends have a huge following here in Singapore! And let’s be honest if K pop stars and celebrities look amazing showing off these trends why cant we?!


H: CONNECT Collection

Good news for those of you who love Korean fashion, leading Korean fashion label H:CONNECT has just opened its doors in Singapore! Located at Bugis Junction, H:CONNECT is known for setting trends in Korea’s pop movement. Known for dressing some of the hottest names in the K-pop industry (BoA, f(x) and SHINee, just to name a few), H:CONNECT supplies its outlets with only the hottest apparel pieces on a weekly basis so you’re bound to find something you love!

Bugis Junction Outlet

While Bugis Junction is H:CONNECT’s first Southeast Asian outlet, it is joining the ranks of more than 300 outlets across Korea, Taiwan and China!

H: CONNECT Fall/Winter 2016 Collection

To mark its debut in Southeast Asia, H: CONNECT is bringing in 500 designs from its Fall/Winter 2016 Collection! Inspired by three themes; City Dweller, Nostalgic Insta and AthleisureH:CONNECT offers up apparel for the constantly evolving lifestyle of the fashion conscious!

City Dweller 

City Dweller Women’s Collection

One of Korea’s hottest trend, City Dweller is all about classic understated pieces in chic cuts and colour. Sleek and minimalist, this is the epitome of Korean style!

Nostalgic Insta

Nostalgic Insta Women’s Collection


Nostalgic Insta Men’s Collection

Effortlessly stylish and chic, Nostalgic Insta features a combination of vintage pieces and different textures.  The layering of different pieces like bomber jackets, floral prints and embellishments all add a romantic twist to classic street casual pieces!


Athleisure Men’s Collection

H: CONNECT’s signature street fashion collection, Athleisure brings together two very different concepts, ‘athletic’ and ‘leisure’! Featuring statement sweaters, pullovers and denim this Athleisure puts a unique spin on Korea’s popular street style!

So if you’re keen on emulating the style that your favourite Korean celebrity is carrying off right now or if you’re on the look out for a brand that offers up a variety of different styles and personas, head on down to H:CONNECT!

Find out more about Korean’s hottest apparel brand at H: CONNECT Official Facebook Page!

Bugis Junction #01-101
200 Victoria Street, S188021
Opening Hours: Sun – Thu 11am – 10.30pm; Fri, Sat, PH 11am – 11pm;
Contact: 6264 9872/ 6264 9882

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Categories: Beauty, Newly Opened